The Media Mentality has invaded the Courtroom

Let’s turn it to your advantage

The Media Mentality has invaded the Courtroom

Let’s turn it to your advantage

Today’s media has rewired our brains.

Attention spans have shrunk. Focus is challenging. We demand “snackable” information, anchored by stories and soundbites.

Many lawyers struggle to adapt. Some get lost in minutia. Others go on and on. And even the best can get better at grabbing and holding their audience.

Jurors are captive listeners.

But just because they’re captive, doesn’t mean they’re captivated.

That’s where Joel Roberts comes in.

Today’s media has rewired our brains.

Attention spans have shrunk. Focus is challenging. We demand “snackable” information, anchored by stories and soundbites.

Many lawyers struggle to adapt. Some get lost in minutia. Others go on and on. And even the best can get better at grabbing and holding their audience.

Jurors are captive listeners.

But just because they’re captive, doesn’t mean they’re captivated.

That’s where Joel Roberts comes in.

“I’m a rhetorical pugilist with a blackbelt in mouth.”

–   Joel Roberts

“I’m a rhetorical pugilist with a blackbelt in mouth.”

–   Joel Roberts

For the record…

Joel is NOT a jury consultant or even a typical trial consultant. Frankly, we don’t know anyone else who does what he does. Call him sui generis.

Joel IS a former prime time radio talk show host turned Communications Specialist.

He helps you make the most riveting, succinct, and laser-sharp argument that will resonate with jurors.

He’s worked with some of the most prestigious law firms and trial lawyers in the United States on cases ranging from intellectual property to personal injury to alleged SEC crimes.

And he’s been a prominent guest speaker at The Inner Circle of Advocates (top 100 plaintiff lawyers in the US) and the world-renowned Belli Society.

For the record…

Joel is NOT a jury consultant or even a typical trial consultant. Frankly, we don’t know anyone else who does what he does. Call him sui generis.

Joel IS a former prime time radio talk show host turned Communications Specialist.

He helps you make the most riveting, succinct, and laser-sharp argument that will resonate with jurors.

He’s worked with some of the most prestigious law firms and trial lawyers in the United States on cases ranging from intellectual property to personal injury to alleged SEC crimes.

And he’s been a prominent guest speaker at The Inner Circle of Advocates (top 100 plaintiff lawyers in the US) and the world-renowned Belli Society.

You do my opening better than I do.

JOHNNIE COCHRAN

You do my opening better than I do.

JOHNNIE COCHRAN

Joel drills down to the essence of your case. He makes it simple. And compelling. And he does it fast. It’s his gift.

He’ll give you your opening. Your “spine”. Your close. And the narrative sequence that builds to climax at just the right point.

You’ll have unforgettable soundbites — the last drumbeat echoing as jurors walk out to deliberate.

And it will all be in your voice and your style, but tighter — 3 minutes or less.

Along the way, Joel shares media principles with you and your team that will transform your communication from then on.

This is the “special set of skills” Joel honed as a primetime radio talk show host on KABC Los Angeles – the #1 radio market in the world – where he got paid to “grab ‘em fast and keep ‘em long.”

And it’s why, when the stakes are high, the finest lawyers in the country call him.

No one can promise you’ll win your case. But Joel can promise you’ll have the best shot.

Joel drills down to the essence of your case. He makes it simple. And compelling. And he does it fast. It’s his gift.

He’ll give you your opening. Your “spine”. Your close. And the narrative sequence that builds to climax at just the right point.

You’ll have unforgettable soundbites — the last drumbeat echoing as jurors walk out to deliberate.

And it will all be in your voice and your style, but tighter — 3 minutes or less.

Along the way, Joel shares media principles with you and your team that will transform your communication from then on.

This is the “special set of skills” Joel honed as a primetime radio talk show host on KABC Los Angeles – the #1 radio market in the world – where he got paid to “grab ‘em fast and keep ‘em long.”

And it’s why, when the stakes are high, the finest lawyers in the country call him.

No one can promise you’ll win your case. But Joel can promise you’ll have the best shot.

What Joel does is an art.  

It’s a talent other people don’t have.

RANDALL KINNARD

Kinnard, Clayton & Beveridge

What Joel does is an art.  

It’s a talent other people don’t have.

RANDALL KINNARD

Kinnard, Clayton & Beveridge

What can Joel do for you?

  • Identify the “Spine” of your case — the core idea that supports all the rest

  • Record his version of your opening and close in 3 minutes each.

  • Cure you of Long Windedness (or come close!)

  • Choreograph a Winning Narrative Sequence.

  • Present a simple model to streamline your argument.

  • Generate Unforgettable Soundbites.

  • Teach Media-based Communication Principles and Techniques.

  • Advise you on Positioning for the Media — if you need it.

  • Help you make the strongest case possible.

What can Joel do for you?

  • Identify the “Spine” of your case — the core idea that supports all the rest

  • Record his version of your opening and close in 3 minutes each.

  • Cure you of Long Windedness (or come close!)

  • Choreograph a Winning Narrative Sequence.

  • Present a simple model to streamline your argument.

  • Generate Unforgettable Soundbites.

  • Teach Media-based Communication Principles and Techniques.

  • Advise you on Positioning for the Media — if you need it.

  • Help you make the strongest case possible.

Joel’s superpower is his ability to synthesize massive amounts of data and distill it to a meaningful and impactful statement. Watching him do it in real time is amazing.

Author, Winning in Your Own Court

Joel’s superpower is his ability to synthesize massive amounts of data and distill it to a meaningful and impactful statement. Watching him do it in real time is amazing.

Author, Winning in Your Own Court

Our Applications Cover Diverse Corporate Markets

Let’s Win + Move The World!

Book a 15 minute call with Joel — gratis — and find out how he would think about your case.  No obligation whatsoever.

Let’s Win + Move The World!

Book a 15 minute call with Joel — gratis — and find out how he would think about your case.  No obligation whatsoever.